This is known in Skinnerian psychology as continuous reinforcement. ![]() The mouse would then be conditioned to expect food after pressing the lever. This box contained a lever which the mouse could press to open a closed compartment, revealing food. Some time ago, a psychologist that went by the name of Burrhus Frederic Skinner decided to put a mouse inside of a box. Read on as I explain the psychology concept of Skinner's Box and how it relates to video game creation nowadays. Considering the success of such video game industry giants such as Zynga, and how much they are worth as a company on the market, it's no surprise that games are being commercialized in such a manner. Whether we realize it or not, a great deal of video games are made with addictiveness, and not fun, in mind. This hub is going to talk about the psychology involved in creating addictive video games.
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